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Marketing for Introverts
by Paul Edwards, Sarah Edwards
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You're not in business until you have business. But rather than spend all your time--and a lot of money--chasing after customers, you can get them to come to you, by using this guide for attracting as much as business as you need. Marketing for Introverts is the abridged electronic edition of Getting Business to Come to You, the marketing bible that more than 100,000 people have benefited from reading. You will: Discover Marketing Activities You Enjoy and Do Naturally * Create the Visibility You... more info>> (Published: 2008)
Words: 60511 - Reading Time: 172-242 min.
Category: Business
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2
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Super Crunchers: Why Thinking-by-Numbers Is the New Way to Be Smart [Secure]
by Ian Ayres
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Why would a casino try and stop you from losing? How can a mathematical formula find your future spouse? Would you know if a statistical analysis blackballed you from a job you wanted? Today, number crunching affects your life in ways you might never imagine. In this lively and groundbreaking new book, economist Ian Ayres shows how today’s best and brightest organizations are analyzing massive databases at lightening speed to provide greater insights into human behavior. They are the Su... more info>>
Category: Business/Personal Finance
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3
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Sway: The Irresistible Pull of Irrational Behavior [Secure]
by Ori Brafman
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A fascinating journey into the hidden psychological influences that derail our decision-making, Sway will change the way you think about the way you think. Why is it so difficult to sell a plummeting stock or end a doomed relationship? Why do we listen to advice just because it came from someone "important?" Why are we more likely to fall in love when there's danger involved? In Sway, renowned organizational thinker Ori Brafman and his brother, psychologist Rom Brafman, answer all these question... more info>>
Category: Business
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4
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The Time Management Pocketbook
by Ian Fleming
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One of our most popular titles, now in its 4th edition. Effective use of time is not just about using your diary better; it calls for many management skills: objective setting, decision-making, problem-solving, managing relationships, effective communications, handling paperwork, etc. The author addresses each of these skills areas within the context of a time management model. (Published: 1997)
Words: 10690 - Reading Time: 30-42 min.
Category: Business
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18 Reader Ratings:
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5
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101 Best Businesses to Start - Third Edition [Secure]
by The Philip Lief Group, Inc., and Russell Roberts
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To succeed in starting your own business you need real, innovative solutions. If you've ever thought of running your own business as an alternative to the corporate workplace or working for someone else, 101 Best Businesses to Start provides a wealth of practical advice, as well as the inspiration, to make your dreams a reality.Each carefully selected entry includes a full business description, guidelines for start-up and operating costs, profit projections, working strategies and staffing needs... more info>>
Category: Business
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6
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Made to Stick: Why Some Ideas Survive and Others Die [Secure]
by Chip Heath, Dan Heath
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Mark Twain once observed, "A lie can get halfway around the world before the truth can even get its boots on." His observation rings true: Urban legends, conspiracy theories, and bogus public-health scares circulate effortlessly. Meanwhile, people with important ideas--business people, teachers, politicians, journalists, and others--struggle to make their ideas "stick." Why do some ideas thrive while others die? And how do we improve the chances of worthy ideas? In Made to Stick, accomplished ed... more info>>
Category: Business/Health/Fitness
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7
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Managing the Dragon: How I'm Building a Billion-Dollar Business in China [Secure]
by Jack Perkowski
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The first book by a westerner who built a company in China from scratch.... The emergence of China as a world economic power is one of the biggest stories of our time. Every business that intends to be an important part of the fast-changing global economy needs to know how to play the game in China. Who better to be your guide than Jack Perkowski, the pioneer who went to China in the early 1990s. Equipped with just a concept, he built a company step-by-step from the ground up--ASIMCO Technologie... more info>>
Category: Business
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8
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Masters of Doom: How Two Guys Created an Empire and Transformed Pop Culture [Secure]
by David Kushner
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Masters of Doom is the amazing true story of the Lennon and McCartney of video games: John Carmack and John Romero. Together, they ruled big business. They transformed popular culture. And they provoked a national controversy. More than anything, they lived a unique and rollicking American Dream, escaping the broken homes of their youth to co-create the most notoriously successful game franchises in history--Doom and Quake--until the games they made tore them apart. Americans spend more money on... more info>> (Published: 2003)
Category: Business/People
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9
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Never Eat Alone and Other Secrets to Success, One Relationship at a Time [Secure]
by Keith Ferrazzi, Tahi Raz
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Do you want to get ahead in life? Climb the ladder to personal success? The secret, master networker Keith Ferrazzi claims, is in reaching out to other people. As Ferrazzi discovered early in life, what distinguishes highly successful people from everyone else is the way they use the power of relationships--so that everyone wins. In Never Eat Alone, Ferrazzi lays out the specific steps--and inner mindset--he uses to reach out to connect with the thousands of colleagues, friends, and associates o... more info>>
Category: Business/General Nonfiction
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10
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The New Law of Demand and Supply: The Revolutionary New Demand Strategy for Faster Growth and Higher Profits [Secure]
by Rick Kash
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A groundbreaking business book for the twenty-first century, The New Law of Demand and Supply overturns the traditional supply-side approach to how business is done, showing why a demand-based approach is essential to success in today's economy. For more than two hundred years, companies have based their approach to business on supply-side economics, concentrating on creating products and services and then attempting, through marketing, publicity, distribution and promotion to stimulate a demand... more info>> (Published: 2002)
Words: 150000 - Reading Time: 428-600 min.
Category: Business/General Nonfiction
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11
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The Quants: How a New Breed of Math Whizzes Conquered Wall Street and Nearly Destroyed It [Secure]
by Scott Patterson
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“Beware of geeks bearing formulas.” --Warren Buffett In March of 2006, the world’s richest men sipped champagne in an opulent New York hotel. They were preparing to compete in a poker tournament with million-dollar stakes, but those numbers meant nothing to them. They were accustomed to risking billions. At the card table that night was Peter Muller, an eccentric, whip-smart whiz kid who’d studied theoretical mathematics at Princeton and n... more info>>
Category: Business
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12
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10 Rules of Power Positioning
by Roger Lawson
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Welcome to "The 10 Rules of Power Positioning!" The following book is packed full of powerful marketing secrets that will help you and your business enhance its image and increase its business... Effortlessly! I invite you to come in and enjoy the many strategies it contains. While this report is copyrighted, I give you the permission to reprint these pages for your own reading convenience as well as use it as a lead generating tool in your business or Web site.
Words: 17769 - Reading Time: 50-71 min.
Category: Business/Self Improvement
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13
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220 Best Franchises to Buy: The Essential Sourcebook for Evaluating the Best Franchise Opportunities [Secure]
by The Philip Lief Group, Inc., and Lynie Arden
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Today's economic climate, dominated by corporate giants and chains, can be a tough place for a new face, but buying a franchise is the best opportunity for a budding entrepreneur. 220 Best Franchises to Buy, revised and updated with all-new franchise ideas, shows you how to get in on the ground floor--and how to reap the benefits of running your own business without running all the risks.Here are all the facts you need to make an informed decision about the franchise operation that best suits yo... more info>>
Category: Business
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14
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3 Steps to Yes [Secure]
by Gene Bedell
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Everybody has to sell something sometime. We're not just talking about salespeople making quotas. Parents have to sell their kids on the idea of eating vegetables and not taking drugs; managers have to sell their employees on the idea of showing up on time and producing. Getting your message across requires selling yourself and your ideas in a way that guarantees a positive response from the most stubborn listener. Gene Bedell spent a lifetime selling, but he changed his method when he discovere... more info>> (Published: 2001)
Words: 90000 - Reading Time: 257-360 min.
Category: Business/General Nonfiction
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15
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32 Ways to Be a Champion in Business [Secure]
by Earvin Magic Johnson
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As a young man, Earvin "Magic" Johnson admired his father and other small-town entrepreneurs who created jobs and served as leaders in his Midwestern community. He worked for them, watched them, and his interest in building communities through economic development grew even while his basketball career flourished. His fame as an NBA star gave him access to some of the most successful business leaders in the country. It was Earvin's own entrepreneurial spirit that inspired them to serve as his men... more info>>
Category: Business
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16
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5 Steps to Personal Power
by Patrick Ryan
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Have you ever wondered why it is that some people seem to be born winners? The kind of people who regularly and easily achieve their personal and career goals? What empowers such people to succeed where others might fail? It really isn't a mystery. These people have learned how to take control of their lives by charting a course aimed directly at success. They own their own power. Now you can solve the mystery for yourself. The 5 Steps to Personal Power is not just another so-called "self help" ... more info>>
Words: 45428 - Reading Time: 129-181 min.
Category: Business/Self Improvement
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17
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52 Weeks to Financial Fitness [Secure]
by Marshall Loeb
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52 Weeks to Financial Fitness is your personal financial trainer--a friendly and authoritative expert that will guide you week by week to manage your finances and make your money grow. In the current frenzied market it's hard to know whom to turn to for solid advice. Into this void steps the calm presence of Marshall Loeb, personal finance pioneer and former editor of two of the most successful magazines in history, Fortune and Money. Personal finance and investments are a lot like doing exercis... more info>> (Published: 2001)
Words: 90000 - Reading Time: 257-360 min.
Category: Business
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18
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A Bull in China: Investing Profitably in the World's Greatest Market [Secure]
by Jim Rogers
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If the twentieth century was the American century, then the twenty-first century belongs to China. Now the one and only Jim Rogers shows how any investor can get in on the ground floor of "the greatest economic boom since England's Industrial Revolution." In this indispensable new book, one of the world's most successful investors, Jim Rogers, brings his unerring investment acumen to bear on this huge and unruly land now being opened to the world and exploding in potential. Rogers didn't just wa... more info>>
Category: Business
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19
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A Million Bucks by 30 [Secure]
by Alan Corey
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At twenty-two, Alan Corey left his mom's basement in Atlanta and moved to New York City with one goal in mind: to become a millionaire by the time he was thirty. His parents and friends laughed, but six years later they were all celebrating his prosperous accomplishment--at a bar Corey owned in one of Brooklyn's hippest neighborhoods. No, Corey didn't climb the corporate ladder to build his fortune. In fact, he worked the same entry-level 9-to-5 job for six years straight. But by pinching his pe... more info>>
Category: Business
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20
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About Niche Marketing--A 6 Step System
by Patty Baldwin
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How many emails did you get today from people trying to teach you how to sell? Have you ever asked yourself how many of these people have actually sold anything in the real world...ever, let alone to niche markets. Are you tired of the hype about "target" and "niche" marketing? Don't get me wrong, niche marketing is important. But if you don't know the basics of sales, what good is is to try and sell to a "niche?" The truth is, all sales are niche sales. When you figure that out the rest is easy... more info>>
Words: 19594 - Reading Time: 55-78 min.
Category: Business/Reference
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21
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Advanced Selling on eBay Guide
by Timothy Ash
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Chances are that with all the information out there about eBay you may have tried your hand at selling some of your stuff there. Chances are equally as good that the experience netted you less than desirable results! Tons of people are using eBay to create full time incomes. There is absolutley no reason why you can't do the same. What you need are the right tools. You need ADVANCED TOOLS to give you the results you want. Not just another wimpy how to on eBay, "The Advanced Selling on eBay Guide... more info>>
Words: 6632 - Reading Time: 18-26 min.
Category: Business/General Nonfiction
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22
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All Real Estate Is Local: What You Need to Know to Profit in Real Estate--In a Buyer's and Seller's Market [Secure]
by David Lereah
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Grandpa told me the story of the biggest mistake in his life every year until the day he died and he always ended the story with the same advice: Never ignore the local marketplace. Grandpa didn't research the local real estate market. He made his decision about purchasing the skyscraper his business was located in based on what he read in the newspapers and heard on the radio: Across the nation jobs were scarce and families were struggling to make ends meet. He relied on national trends as well... more info>>
Category: Business
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23
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All the Money in the World: How the Forbes 400 Make--and Spend--Their Fortunes [Secure]
by Peter W. Bernstein
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Published to coincide with the twenty-fifth anniversary of the Forbes 400, All the Money in the World, the work of a team of prominent editors and business writers, goes behind the celebrated list to paint a vivid and revealing portrait of the wealthiest Americans of the past quarter century. Abundantly anecdotal, with insights gleaned from original research, interviews with Forbes 400 members, and never-before-compiled data, it is filled with illuminating 'infographics' tables, sidebars, factoi... more info>>
Category: Business
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24
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All the Rave: The Rise and Fall of Shawn Fanning's Napster [Secure]
by Joseph Menn
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It was the best of ideas, it was the worst of ideas. Perhaps the most revolutionary technological concept to emerge in the super-heated days of the internet investment bubble (with apologies to one-click ordering), the peer-to-peer .mp3 file transfer system developed by barely reformed computer hacker Shawn Fanning fueled a company that at its peak claimed 70 million users and ranked as the fastest-growing company in history. Not bad for the out-of-wedlock son of the guitarist for a Boston-area ... more info>> (Published: 2003)
Category: Business
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25
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amBITCHous: Let to Be Her Now [Secure]
by Debra Condren
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Wouldn't it be great if you could be audaciously ambitious and happy at the same time? You can, and you will. "I'm here to tell you that all of your priorities--personal and ambitious career goals alike--can fit together harmoniously. I'll show you how, like thousands of women I've worked with over the years, you can make more money, earn the credit and recognition you deserve, have more power, and be as ambitious as you want to be. I'll show you how you can be ambitchous without compromising yo... more info>>
Category: Business/General Nonfiction
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![Short [10690 words]](/images/short.gif "Short [10690 words]")
![Long [60511 words]](/images/long.gif "Long [60511 words]")
![Very Long [150000 words]](/images/verylong.gif "Very Long [150000 words]")
